Automate the creation of segmented customer lists based on pre-defined criteria, such as age, gender, location, channel preference, purchase history and behavior. The bot can extract the relevant data from various sources, such as the CRM system, the POS system, social media platforms and web analytics, and use it to create these targeted marketing lists. By automating the process of segmenting customer lists, retail businesses can tailor their marketing messages and offers to these customer segments. This increases the effectiveness of their campaigns and improves customer loyalty.
